Showtime Anytime
Showtime Anytime is a TV everywhere service for multiple platforms.
As the Creative Director for Showtime Anytime, my primary responsibility was to provide creative direction and design for the user interface, user experience, and visual design development across various platforms and devices. This encompassed overseeing the app's migration from iOS to Android phone and tablet, as well as developing new features and launching new platforms.
Furthermore, I collaborated closely with the Product Development and Management teams, presenting creative concepts and providing guidance to external application vendors and creative agencies. I directed the development of all digital assets and copy for both editorial and promotional needs, ensuring consistent and high-quality work across all touchpoints. Ultimately, my goal was to deliver a seamless and captivating user experience that aligned with the brand's values and objectives.
Top level navigation across computer, tablet and phone
User interface for Android phone
User interface for Android tablet comparing landscape and portrait layouts
